By Reshiegowo / / Smartwatch

TAG Heuer unveils the price that will have its first SmartWatch built in collaboration with Google and Intel. We have spent many months behind the story of TAG Heuer and his rumored first SmartWatch. Finally, last month, the century-old building on the Basselworld company confirmed it will launch its first smart watch this year and would hand no less than Google and Intel. There were too many details at this time, beyond that would have Android Wear operating system and hit the market in late 2015.

Now, in an interview with the CEO of TAG Heuer he has granted Bloomberg, we could learn some more data. First, the SmartWatch hit the market at a price of $ 1,400, which was expected considering who is behind its manufacture and tear where prices watches TAG line.

Indeed, there is a smart watch for the masses, but for that select clientele that wants to take the plunge into the world of SmartWatch hand a company like TAG Heuer, with the quality and prestige that entails. It has also been concreted device launch date: November 2015.

During the interview, Jean-Claude Biver has been unable to avoid mentioning the Apple Watch and says he is happy that Apple will sell “millions”. In fact, he believes that “the more they sell the more people want something different and come to TAG Heuer,” said Biver. The CEO again emphasizes the idea that the Watch will attract a much younger audience, while his proposal will be liked by other people looking for something more unique and traditional.

As mentioned, will Android SmartWatch Wear operating system, so hopefully that integrates a touch screen, so shy away from attempts to enter this market by some traditional watchmakers. In addition, it appears that the company has hinted that the hardware clock may be updated in the future, thus avoiding that is offset and maintaining the character of eternal duration.

Certainly, as we read in Wareable, it will be very interesting to see the proposal from a company like TAG, and hope that this represents the starting signal for other manufacturers of traditional clocks also be encouraged. Without going any further, Swatch is also expected to submit its SmartWatch this year.

Via wareable

TAG Heuer SmartWatch

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