How Much Will the Apple Watch Edtion? Expert Jewelers Give Us a Clue

The Apple Watch Edition could be in the price range of “affordable luxury”. The price of Apple Watch Edition, the most exclusive watch collection apple come in yellow gold or 18k rose remains one of the great unknowns that we hope will be resolved finally in the keynote of 9 March. The theories and rumors about possible prices are numerous, although it may be appropriate to emphasize the latter pointed to by John Gruber at $ 10,000.

Source 9to5mac

However, what is the view of the real experts of this industry? We have had the opportunity to hear the views of several reputable and professional jewelers in the industry and they all seem to point strongly to an average price of $ 6,000. Michael Pucci, known founder of a consulting company focused on marketing and sales for jewelry and watches, believes that Apple Watch Edition may move between 6,000 and $ 10,000.

Hover Torry, president of a metals refinery, points out the difficulty of treating gold and the long time it takes. “It cannot be mass produced. You can cut parts but need a lot to make a case. Craftsmanship is still much to do “. Thus, the difficulty of creating each model Apple Edition Watch could also contribute to significantly increase the final price.

In the video presentation, Apple also mentions that the gold they have created is “twice as hard as the gold standard.” For Morris Chabbott, due more to a question of marketing that this significant improvement will really notice. Thus, taking into account all direct and indirect costs of producing the Apple Watch Edition including 40% profit margin usually leave the company in its products- could be priced manufacturing between 3,000 and $ 4,000. In addition, the big question, how much would be sold.

Recommended: Price Guide Apple Watch

Gold cannot be mass produced as other materials and require a more traditional treatment

Here comes in the luxury factor that Apple would get to the most exclusive version of Apple Watch. The latest rumors indicate that Jony Ive already and Angela Ahrendts are working on a redesign of the Apple Store to adapt to the new shopping experience that requires a product like Apple Watch. Moreover, the adoption of new security measures would also be necessary to protect him, for we must not expect to tinker with a gold watch in our hands like a iPod Touch it were.

Via 9to5mac