Apple Watch Would Not Have Sold as Many Units As Expected by its Suppliers

A supplier of Apple Watch claims to have reached its brand 2 million units per month. The last meeting of Apple financial results seemed to silence all the rumors that existed on the sales performance of Apple Watch during its first three months on the market. The company revealed that the clock had managed to overcome iPhone sales and original iPod, so you could easily imagine that it had sold more than 3 million watches in the last quarter.

However, the information now disclosed from Advanced Semiconductor Engineering Inc., a Taiwanese company responsible for placing all internal components of Apple Watch has revealed to the Wall Street Journal information that seems to contradict the data sensed Reunion Apple. Apparently, the company would not have reached the volume of units “break-even” or breakeven, set at 2 million per month Apple Watch.

In addition, the expectations of the manufacturer does not seem too positive in the short term, so do not expect to reach two million units per month during the upcoming third quarter of 2015. This is somewhat unusual considering that the third quarter is usually the foretaste of the high demand experienced Apple products during the holiday shopping, especially taking into account the words of Tim Cook which claimed that Apple Watch would be “one of the gifts this Christmas.

The Taiwan-based manufacturer does not expect its internal 18 million Apple Watch estimates are achieved by 2015, which would agree the most cautious analysts and leave in place pretty bad predictions released by firms like Morgan Stanley in which. They waited more than 30 million Apple sold this year.

The manufacturer is not expected to reach 18 million Apple Watch this year

Of course, it is interesting to note the contradiction between the statements by Apple a week ago, they had been overcome by ensuring that all internal expectations, and the words of ASE reporting that sales have been lower than expected.

Some analyst and expect Apple Watch no “off” definitely for another two years, something that has already happened to a greater or lesser extent with the iPhone and iPad. Nevertheless, Apple Watch has already become the biggest selling of all time with just three months on the market SmartWatch.

Despite the unpromising data and the downward forecasts by PiperJaffray, Apple recently said it has sold more devices than initially expected, becoming among other things the new leader in the smartwatch industry in terms of units shipped with a market share of 75.5%.

Via devicetowear