In a recent strategic move, Meta, the parent company of Instagram and Facebook, launched a limited version of Threads—a platform designed to directly rival Twitter. Threads allows users to post text, images, and videos of up to 5 minutes in length, while also enabling them to engage with content through likes, comments, and re-shares.
Within the first 7 hours of its release, Threads witnessed an astounding milestone, as 10 million users eagerly signed up, according to an update shared by Meta CEO Mark Zuckerberg. This notable achievement follows the initial announcement that the platform garnered 2 million sign-ups within the first 2 hours, eventually reaching 5 million in just 4 hours.
The rapid adoption rate paints a vivid picture of Threads’ popularity. With quick math, it becomes apparent that an estimated 250 to 350 people from over 100 countries were registering every single second. Notably, the number could have been even higher if Threads had launched in the European Union. However, to comply with GDPR regulations, Meta is diligently working to ensure the platform is GDPR-compliant before users in the EU can join the growing community.
Threads Are Twitter Alternative
Threads, as Zuckerberg emphasizes, aims to be more than just a Twitter alternative. In the near future, it plans to be compatible with the open protocol ActivityPub, which will enable interoperability with Mastodon and WordPress. This exciting development will open up new avenues for connection and communication, allowing for unique interactions not currently possible on popular social media platforms.
For those eager to join the Threads community, the platform is available on the Apple App Store, Google Play Store, and can also be accessed via desktop at threads.net. The easiest way to connect is through an existing Instagram account and username, seamlessly bridging the gap between the two platforms.
Furthermore, Threads promises to introduce additional features in the coming months, such as suggested posts, an enhanced search function, and improved navigation for following real-life trends, reminiscent of the functionality offered by hashtags.
As Threads gains traction and continues to evolve, it poses an exciting prospect for users seeking a fresh and innovative social media experience.
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