Zani from Wuthering Waves has recently made a huge impact, and it’s all thanks to her drip marketing. This character had already captured players’ attention with her unique design and compelling personality. But with her latest drip marketing campaign, she’s taken things to a whole new level, and fans can’t get enough!
In just one hour after the campaign launched, Zani was trending at number one on Japan’s Twitter. It didn’t stop there—less than 24 hours later, her campaign had already garnered an impressive 72,000 likes and 3.6 million views. It’s safe to say that the excitement isn’t just limited to Japan. Players from around the world are jumping on the Zani hype train, and it looks like she’s going to be a massive hit in Wuthering Waves.
What makes Zani’s drip marketing so effective? It’s clear that her visual appeal, paired with her strong character design, is striking a chord with fans. Not only did she break the internet with her marketing, but she’s also set a new sales record. Players are eager to get her, and the demand is through the roof.
The buzz surrounding Zani has proven that drip marketing can be a game-changer, and it’s only going to get bigger from here. What do you think about Zani? Are you excited to see more of her in Wuthering Waves?