Is Roblox Falling Apart? KreekCraft Explains the Growing Problem with Big Game Studios

Over the past few months, there’s been a growing conversation in the Roblox community, especially after the success of games like Grow a Garden. YouTuber KreekCraft recently shared his thoughts in a video titled The Downfall of Roblox, pointing out how big companies are quietly changing how Roblox works behind the scenes—and not always for the better.

The Core of the Problem: Money Over Players

KreekCraft opens his video by looking at the backlash some developers and players have toward games like Grow a Garden. While these games are pulling in millions of players and dollars, critics argue that many of them are low-effort, pay-to-win cash grabs

. According to the video, these games often get bought by larger studios—such as Doo Big Studios or Voldex—who add in microtransactions to make fast money. The result? The game quickly drops in quality and players lose interest.

This cycle isn’t new. Games like Fisch, Blade Ball, and Dusty Trip followed the same path. Once a company buys them, features focused on pay-to-win systems are introduced. Over time, active player numbers drop, and the game slowly dies. KreekCraft backs this up by showing the player charts from several of these games—all showing steady declines.

What’s Really Going On with These Studios?

According to KreekCraft, most of these large studios don’t make games from scratch. Instead, they buy them from independent developers—sometimes for hundreds of thousands of dollars—and then make back the money through in-game purchases. This tactic, while profitable, often leads to games becoming filled with ads, loot boxes, and paywalls.

Voldex, for example, is one of the bigger names mentioned. They bought the popular game Dungeon Quest, loaded it with subscriptions and game passes, and then quietly dropped support for it. Not long after, they bought Brookhaven, signaling their shift to newer, more profitable titles.

What is Grow a Garden and Why is It Controversial?

Grow a Garden is a simple farming game that exploded in popularity, peaking at over 2 million concurrent players. At first glance, it looks like a fun and innocent title, but the controversy stems from how it got to where it is. The original game was sold to a major studio, and players fear it’s now heading toward the same pay-to-win future seen with other titles.

The game’s success is no small feat—it helped Roblox break records. But that rise has also triggered debates about whether success on the platform still comes from creativity or just clever monetization.

KreekCraft’s video opens up a bigger question: is Roblox moving away from being a creative platform and turning into a money machine for large studios? As more games get bought out and filled with microtransactions, long-time players and developers are growing more concerned.

While some players may not mind the changes, others feel that the fun and originality that made Roblox special are being pushed aside. Whether or not this trend continues depends on the community—and whether players will keep supporting these heavily monetized games.