The Roblox community has been buzzing lately after one of the most iconic Brainrot characters, Tung Tung Sahur, suddenly disappeared from multiple games. Once the face of Steal a Brainrot, the biggest Roblox game right now, Tung Tung Sahur was removed without warning, leaving players wondering what really happened.
Who is Tung Tung Sahur?
Tung Tung Sahur started as part of the Brainrot trend on Roblox, a collection of AI-generated characters that became memes and later turned into full-blown game mascots. He was even the “poster child” of Steal a Brainrot, appearing in-game as a collectible and in promotional material.
But over the past weekend, players noticed that Tung Tung was missing. His spot in the game was replaced with a shark, and all traces of him were gone from the index. Soon after, other Roblox Brainrot titles such as Brainrot Evolution also removed the character.
Why Was Tung Tung Removed?
The reason boils down to copyright and licensing issues.
Tung Tung Sahur was originally created by Noxa, an Indonesian creator who generated the character using AI during Ramadan. Despite the AI origins, Noxa and his agency, Mementum Lab, claim copyright ownership of the character. According to them:
- Game devs must license Tung Tung Sahur if they want to use him.
- Steal a Brainrot and other popular Brainrot games were allegedly making millions while using Noxa’s creations without proper licensing.
- To protect the intellectual property (IP), Mementum Lab contacted developers to negotiate, which likely led to Tung Tung’s removal until agreements are settled.
This explains why the removal wasn’t just from one game but across several Roblox Brainrot titles.
Can AI Characters Really Be Copyrighted?
This is where things get tricky. In most countries, fully AI-generated images can’t be copyrighted. However, if a creator inputs prompts, makes edits, or adds human creativity, some legal systems allow copyright protection.
- In the U.S., AI-only works aren’t protected.
- In Indonesia (where Noxa is from), the rules are similar, but AI-assisted works with human creative input may qualify for copyright.
Mementum Lab seems to be arguing that Tung Tung Sahur counts as a human-guided creation, not just raw AI output.
What Does This Mean for Brainrot Games?
Tung Tung Sahur isn’t the only character Noxa made. Other Brainrot characters like:
- Garama and Madundungt
- Brr Esteh Patimum
…are also listed under his creations. If licensing disputes continue, more popular Brainrot characters might get removed from Roblox games in the future. For players, this could mean losing access to fan-favorite characters. For devs, it may force them to either pay licensing fees or replace these characters with new designs.
The removal of Tung Tung Sahur highlights a strange new frontier in gaming: AI-generated characters and copyright laws colliding with massive online communities. As of now, Steal a Brainrot developer Sammy hasn’t issued an official statement, which suggests that negotiations with Mementum Lab may still be ongoing.
Until then, Tung Tung Sahur remains missing, and his fate—along with other Brainrot characters—depends on how these licensing talks play out. One thing is clear: this won’t be the last copyright battle we see in Roblox, especially as AI-generated content keeps exploding in popularity.